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Our brands

Entire M is a Polish manufacturer and distributor of tactical, outdoor and military clothing and equipment. We manage the globally recognizable brands: Helikon-Tex® and Direct Action®, which are at the forefront of recognition and sales in their industries.

Helikon-Tex brand


Helikon-Tex® is a brand aimed to reach all fans of spending time actively. It combines solutions known from the military world with completely modern designs for shooters, bushcraft enthusiasts, outdoor lovers and people looking for tactical features in an urban environment.

The wide offer includes not only clothes but also bags, backpacks and cases as well as specialist equipment, designed with an experienced and demanding user in mind. In its development, the brand is guided by the slogan #JourneyToPerfection, focusing not only on the production of still better collections but also on operating in accordance with the principles of sustainable and ecological production.

Direct Action®

Direct Action® is a brand created to fulfill the desire to transform the rich experience of special forces operators into top-class tactical equipment.

It offers highly specialized equipment used by elite police and military units. The brand follows the #GoLoud slogan, which stands for an uncompromising approach to design and production. It is possible thanks to our own sewing facility, which is being developed in Poland for many years. Thanks to it, designers have direct access to each stage of the production of equipment and clothing. The sewing facility in Nowa Ruda operates according to the highest standards, training a new team of experts in the field of tactical equipment and clothing production.

Direct Action brand

Helikon-Tex sp. z o.o. changes to Entire M sp. z o.o.

In order to clearly separate the messages regarding the further activity of the company, we decided to change...

Our contribution to Breast Cancer Awareness Month

Together with Fundacja Lemura, an educational foundation supporting civic activism and healthcare initiatives, we decided...
Helikon-Tex Summer Drills

Helikon-Tex Summer Drills

During the summer, we introduced our employees to Helikon-Tex Summer Drills...
Fashion Revolution Poland Workshops

Fashion Revolution Poland Workshops

In the spring of 2021, our employees took part in a series of workshops and seminars organized by Fashion Revolution Poland...